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RON HOGAN

E-MAIL MARKETING, ONLINE MARKETING, SOCIAL MEDIA, BOOK BLOGGERS, EDITORIAL DEVELOPMENT

Ron Hogan helped create the literary Internet by launching Beatrice.com in 1995. He spent several years writing about the business side of publishing as a senior editor for GalleyCat, briefly worked with Houghton Mifflin Harcourt as their director of e-marketing strategy, and was part of the inaugural editorial team at Regan Arts, where he published critically acclaimed novels by Beth Hahn, Kermit Roosevelt, Lev AC Rosen, and Karolina Waclawiak.

These days, he’s using all that experience to help publishing companies and individual authors develop stronger connections with their readers. He speaks frequently at book festivals and publishing conferences about how to make the best use of social networking tools, advances in digital publishing, and other transformative trends in the publishing industry.

Ron can also offer Developmental Editing to help fine-tune your novel or narrative non-fiction manuscript as you work toward the clearest possible expression of your voice and your story.

Ron maintains an active presence in New York’s literary scene, including Lady Jane’s Salon, the city’s only monthly reading series dedicated to romance fiction. In addition to regular posts at Beatrice, Ron also writes book reviews and literary features for several other publications.

Twitter: @RonHogan
Facebook: facebook.com/RonHogan
Website: RonHogan.net

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JEANETTE ZWART

FICTION; LITERARY FICTION; NARRATIVE NON-FICTION;  ADULT, YA and CHILDREN’S BOOKS, SALES; MARKETING; AUTHOR TOURS

With over 20 years in general book publishing, much of it as Vice President of Sales responsible for independent retail and library jobber sales for such major publishers as Penguin USA and HarperCollins, Jeanette Zwart has a national reputation as someone who knows how to identify titles with the greatest potential for success in the retail and library channels, and for getting retailers to partner with the publisher  to set up a title for optimal sales.  She sees retailers, publishers and writers as working in tandem to find the right reader for every book.

Jeanette has worked on many bestsellers including Lauren Oliver’s Young Adult novels Before I Fall and Delirium; and Veronica Roth’s DIVERGENT trilogy.  Adult non-fiction titles she’s worked on include such non-fiction titles as It Worked For Me:  Lessons In Life and Leadership, Colin Powell’s inspirational lessons from a life of public service and leadership; diet and health books including the Dr. Atkins books; Mehment Oz’s You: The Owner’s Manual and  Drew Manning’s  Fit2Fat2Fit: The Unexpected Lessons from Gaining and Losing 75 lbs on Purpose (seen recently on Dr. Oz and other national media).

She has a special expertise in building mid-list and debut authors, and is proud of her contribution to the success of books like Crooked Letter, Crooked Letter by Tom Franklin; A Land More Kind Than Home by Wiley Cash; Canada by Richard Ford; Serena by Ron Rash; and Round House by Louise Erdrich.

Phone: 917-225-9450