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JENNIFER MAGUIRE

PUBLICITY, PR, BRAND EXTENSION, ONGOING PUBLICITY, SOCIAL MEDIA ENGAGEMENT; focus on POP CULTURE, A&E, STYLE, SPORTS, SOCIAL EQUALITY, HISTORY.

Jen has more than twenty years experience in public relations, consumer promotions, marketing communications, and brand licensing. Her projects frequently include IN-STORE EVENTS, CO-BRANDED TIE-INS, CROSS-OVER PLACEMENT and SAMPLING. Prior to launching Maguire Public Relations, Inc. in 2002, Jen’s corporate career included working inside major media and marketing organizations, including Grey Advertising on the Revlon account, Playboy Enterprises, BET, Seventeen media, and Urban Latino magazine.

While at Seventeen, Jen was Director of PR for the brand’s unique in-house, 30-person, full-service marketing machine which produced 200 in-store/fashion show/concert/broadcast live events yearly; editorial; and the brand’s licensing program, working with top manufacturing partners in accessories, books and beauty.

Her career includes a position as the Deputy Press Secretary for a U.S. Presidential campaign’s New Jersey headquarters, where she worked closely with the White House press corps, White House advance teams, and The Secret Service; as well as serving on the staff of a U.S. Senatorial campaign.

Her nonprofit work includes volunteer PR support for The American Run for the End of AIDS (AREA) and their annual co-production with GMHC of NYC’s World AIDS Day Candlelight Vigil; and Feminists for Free Expression anti-censorship advocacy as a founding member and former president. Jen also lends her talents towards indigenous rights advocacy.

She is a member of the Public Relations Society of America, (PRSA), Publicity Club of New York (PCNY), Entertainment Publicists Professional Society (EPPS), Mediabistro, SoloPR and Freelancers Union.

Books Jen has worked on include From The Danube To The Hudson, Bumblebees Can Fly: Creating Climates for Inherent Power & Intentionality To Flourish in Young Men of Color, The Mex Books, The Spinsterlicious Life, The Queen of My Self, The Playboy Interview: The Best of Three Decades; The Playboy Interviews By Alex Haley.

LinkedIn: https://www.linkedin.com/in/jennifermaguire
Twitter: @maguirejen
Facebook: https://www.facebook.com/jennifer.maguire
Website: http://maguirepr.com/

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CARL RAYMOND

MARKETING, BRANDING, EVENT PLANNING, FOOD, DIET, POPULAR HEALTH

Carl Raymond has had a twenty-five year career in book publishing, marketing and PR. He has held marketing management roles at most of the major houses including Random House, Simon and Schuster, HarperCollins, Houghton Mifflin and Penguin/DK. His experience includes all aspects of the publishing process from production and design through editorial.

In addition to his marketing roles, Carl held the position of Publishing Director for DK Publishing overseeing the US editorial team and acquiring and publishing an extensive list of illustrated titles. For over 5 years, Carl was Director of Marketing at Judith Regan’s Regan Books imprint directing national marketing campaigns with such high-profile organizations and celebrities as World Wrestling Entertainment, Lauren Hutton, Jane Seymour, Destiny’s Child, Motley Crue, Richard Chamberlain, Janice Dickinson and Alan Cumming.

Carl has an expertise in the diet/popular health category. He was the marketing director for Barry Sear’s New York Times best-selling phenomenon THE ZONE as well as other best-selling diet franchises including Marilu Henner’s TOTAL HEALTH MAKEOVER. He has worked on marketing campaigns for over 50 New York Times bestsellers.

In addition to his publishing career, Carl is a trained chef and a graduate of New York’s Institute of Culinary Education. He has been a contributor, recipe developer and tester for Rodale’s Prevention magazine as well as for Conde Nast. He currently works as a food editor, culinary teacher and marketing consultant.

Website: http://www.chefcarlnyc.com/