CONTENT DEVELOPMENT with special interest in science and technology, American literature; EMAIL MARKETING; SEO; SEM; SOCIAL MEDIA MARKETING, SYSTEMS INTEGRATION, WEBSITE DEVELOPMENT
Rich is Strategic Partner, VP of YOUR EXPERT NATION
Rich’s thirty years in publishing include stints as editor, editorial director, director of subsidiary rights, marketing director, director of online services, and general manager. Having spent more than twenty years marketing books directly to consumer and specialty audiences, both in print and online, Rich specializes today in consulting in online marketing (including email, SEO/SEM, and analytics), social media marketing, and content development/marketing. For two years, from its launch in July 2010 through October 2012, Rich edited The Reader’s Almanac, the popular blog of The Library of America.